Lateral is a company that, um, er, well, you can’t tell what they do by listening to them. They explain it thusly:

Primarily our technology solutions are Technology and Marketing Value-Added:

• optimising the use of innovative technology and marketing consultancy to increase your online efficiency;
• drive down costs;
• maximise existing investments and help you scale.

Got that? Me neither. Man, anyone that works on the back end of anything to do with the web loves gibberish. Anyway, they have the greatest About Page in the known universe. Right up there with MailChimp.